WE CREATE LOVELY W✺RK ⎯⎯⎯  FOR GRITTY BRANDS.

Lovely Grit is a creative website design and marketing studio specializing in mental health and health + wellness businesses. We collaborate with brands to create, develop and enhance websites and digital experiences. Based in NYC & NJ, working with clients globally.

We design effectively creative websites.

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We build astutely positioned brands.

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We deliver purposeful ideas.

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We strategize intentional marketing plans.

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We help businesses reach their target audience.

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We design effectively creative websites. ✺ We build astutely positioned brands. ✺ We deliver purposeful ideas. ✺ We strategize intentional marketing plans. ✺ We help businesses reach their target audience. ✺

  • The collage features a business card for Wall Street Pain Relief, a person with a tattoo on their arm, a well-stocked skincare or beauty product shelf, a woman performing yoga, and bathroom decor items including a sink and skincare bottles.
  • Close-up of a woman smiling with eyes closed, holding her chin with one hand, wearing a ring, against a dark background.
  • A collage of four sections. The top left has a pale yellow background with the words 'the practice.' in black and cursive. The top right has a black background with the same phrase in blue and gray and a surrounding circular text. The bottom left has a light blue background with the same phrase in black and cursive. The bottom right shows a business card with the name.Clint Laird, and contact information, tilted on a white surface, with a matching pale yellow and light blue background.
  • Modern building with rounded balconies and black horizontal window blinds, with a clear blue sky in the background.
  • Close-up of a black dog's face, with the nose and eye visible, against a plain background. Text overlay reads "Wespet, The Pet Pharmacy."
  • Four square quadrants featuring logos and branding for Wespaw, with dog and cat icons, and a leash-shaped tag with the Wespaw name.
  • A collage featuring business cards and branding materials for Sarah Delaney, a NYC psychiatrist. The materials include a white card with her name, contact info, and the abbreviation S/D, a larger branding image with her name and title on a soft, textured background, and another card with her name in large black text on a white background.
  • Website homepage for Sarah Delaney, a psychiatry practice. The page features navigation links such as About, Services, FAQs, and Contact. The top-right corner has a button labeled 'Let's Connect.' The content includes an 'About Psychotherapy' section explaining therapy's role in mental health care, and a list of therapy modalities including cognitive-based, dialectical behavior, mindfulness-based, psychodynamic, and person-centered therapy. There is an image of a white, geometric shelf with decorative items and a section for contact information with a form to request an appointment. The design is minimalist with soft, neutral tones.
  • A branding image for Megan Piesman, a clinical psychologist, featuring her name in stylized font on a dark background, with a logo containing her initials and profession, and a grayscale photo of crossed hands wrapped in cloth.
  • Decorated interior with framed art, plant, and bench with pillow, sunlight streaming through window blinds. Overlay text reads 'Megan Piesman'.
  • A woman with closed eyes meditating with hands in prayer position, wearing a black athletic tank top, with the logo 'Thermotive' over the image.
  • Screenshot of a wellness and healing center website featuring a calming aesthetic, with text about a whole-body approach to wellness, and images of acupuncture, massage, and therapy treatments.
  • Logo with the name 'alexis bess' in brown text on a light, sheer fabric background.
  • Screenshot of a mental health therapy website featuring a photograph of a smiling woman sitting on a couch. The site has a navigation menu with links to Home, About, FAQs, and Contact. The main headline reads "A no-BULLSHIT APPROACH to MENTAL HEALTH," followed by a paragraph about evidence-based therapy. The footer notes "therapy for real people, from a real person."
  • Close-up of three women's legs with different skin tones, crossed at the ankles, wearing black shorts and standing against a plain background, with the word 'THRIVE' and a circular logo inset at the bottom.
  • A webpage with a minimalist design discussing mental health statistics. The page includes sections with data such as the number of people affected by mental health issues, anxiety, and panic attacks, along with related percentages and facts. The top navigation bar has links to offerings, resources, approach, and contact. Social media icons are located at the top right.
  • Website homepage with large text "27K Ventures and 27K Consultancy", black and white interior photos of a living room and a gym, and navigation links at the top for home, about, news, contact, and social media icons.
  • Screenshot of a website homepage called "The Living House" with a navigation bar at the top, featuring options like 'How It Works,' 'About,' 'Designers,' 'Packages,' 'Blog,' and 'Let's Chat.' The main section displays a large background image of a cozy nursery with a crib, plants, and decorative wallpaper. Overlaid text reads, 'Explore Our Packages.' Below are three options for interior design packages: 'Midi-Living' priced at £595, 'Maxi-Living' at £795, and 'Larger Projects' available from £1,000, each with descriptive bullet points. Additional smaller sections highlight 'Power Hour' and 'Fast Track' services. The footer invites visitors to join the newsletter or Facebook community, shows social media icons, trustpilot reviews, and accepted payment methods including Visa, MasterCard, and American Express.
  • A collection of colorful web page screenshots featuring promotional content, product advertisements, and informational graphics.
  • White tote bag with the repeated black text 'GRITTY AF' printed on it, hanging against a pastel yellow background.
  • Collage of branding materials, presentation slides, and graphics related to Talkologie, featuring colorful designs, typography, and a woman smiling on a laptop, with phrases like "Amplify your voice" and "Talks can turn heads."
  • Stacked blue and red business cards for 'The Chemist Shop' with a chemical symbol logo, placed on a light blue background.
  • Collection of prenatal health supplement bottles on pink background, including birth control cleanse, fertility support, prenatal drink mix, lactation support, and energy boost, with a colorful speckled box in front.
  • Multiple business cards with beige and dark green backgrounds, displaying contact information and logo for Hanifa Cavanna, a psychiatry growth practice.
  • Website design agency near me
  • A collage of website pages and images related to camping, nature, and outdoor activities. Some pages feature illustrations of trees, mountains, and camping gear, along with text about outdoor adventures and camping solutions.
  • Logo for Westside Pharmacy with a background of ocean water, mountains, and a boat with people rowing.
  • Three jars of Sailor Jerry's Duck Bone Broth, labeled as 'Traditional', 'Truffle', and 'Ramen', placed on a yellow surface alongside a white spoon, an orange, small pink and red squares, dried fruits, a clove, a seed, a garlic clove, and a chopstick.
  • Homepage of Thrive physical therapy website featuring a woman in workout attire stretching, navigation menu, icons for different therapy services, images of therapists assisting clients, and informational sections on physical health and specialties.

A rebel ⎯ hearted
creative agency.

We help mental health and healthcare + wellness brands turn expertise into brands people trust, websites people can find, and marketing that creates real growth. We bring more than 15 years of experience across branding, web design, marketing, and SEO - grounded in an understanding of psychology, human behavior, and what makes people choose.

Because good design gets attention, strategy gets results.

WITH CLIENTS FEATURED IN

  • Black and white Forbes logo featuring the word 'Forbes' in a serif font.
  • Women's Health magazine logo in black text on a white background.
  • Black background with the logo of The New York Times in white Gothic font.
  • The word "WIRED" displayed in black and white, with each letter inside a box.
  • Vogue magazine logo in black and white.
  • Text reading 'WELL + GOOD' in black font on a white background.
  • The logo of The Wall Street Journal, featuring the letters WSJ in black on a white background.

WE BELIEVE

THAT CREATIVITY WITHOUT STRATEGY IS JUST DECORATION.

Beautiful work can get attention. Strategic work gets results. We combine psychology, positioning, design, search, and marketing to build brands and digital experiences that do more than look good — they help the right people understand you, trust you, and take action.

PARTNER WITH US FOR

Squarespace website design agency based in nyc and nj

Website Design→

Branding agency based in nyc and nj

Branding →

Marketing agency based in NYC and NJ and Morristown

Marketing→

Black Batman logo with a stylized bat silhouette in the center.

Creative Strategy →

FEATURED
⎯ WORK

Two women, one with curly blonde hair and glasses, the other with voluminous curly black hair, are smiling and posing together against a plain background. One woman is wearing a white sweater with multicolored specks, and the other is wearing a black top.

THE PRACTICE NYC

Psychotherapy, Mental Health, Wellness | View →

Physical Therapy Website Design Luxury NYC

THRIVE PHYSICAL THERAPY

Physical Therapy, Health + Wellness | View →

Close-up of a dog's nose and part of its snout with text overlay saying 'Wespa: The Pet Pharmacy' on a teal background.

WESPAW PET PHARMACY

Pet, Health + Wellness | View →

Squarespace Website Design for Real Estate

COMPASS REAL ESTATE

NYC Real Estate Agency | View →

A woman with her eyes closed, hands in a prayer position, wearing a black athletic top, with a logo for ThermoMotive overlaid on the image.

THERAMOTIVE

Physical Therapy, Med Tech, Health + Wellness | View →

A GOOD PLACE THERAPY

Psychotherapy Practice NYC, Mental Health | View →

WALL STREET PAIN RELIEF

Health + Holistic Wellness, Physical Therapy + Acupuncture | View→

Decorative interior living space with framed art, plants, striped curtains, and a 'Good Vibes' sign, with sunlight streaming through window blinds.

MEGAN PIESMAN THERAPY

Psychotherapy, Mental Health, Health + Wellness | View →

VIEW MORE WORK →

FEATURED SQUARESPACE WEBSITE DESIGNS:

MORE WORK →

PRETTY GETS ATTENTION ⎯ GRIT GETS IT DONE.

Creative design that flatters your brand. Marketing strategy that fills your calendar. You shouldn’t have to choose.

WORK WITH US

Let’s find your
brand’s inner ⎯ grit.

REQUEST A PROJECT →
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Why is SEO crucial for your website? Better SEO = More Visibility, More Traffic, More Opportunities To Convert Leads into Customers. Get our free SEO checklist using the link in bio 🙂!!

LET'S MAKE SOMETHING L✺VELY TOGETHER

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LET'S MAKE SOMETHING L✺VELY TOGETHER ⎯⎯⎯

LET'S MAKE SOMETHING GRITTY TOGETHER

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LET'S MAKE SOMETHING GRITTY TOGETHER ⎯⎯⎯